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The Dualers
UK Top 40 band
Client
The Dualers
Location
United Kindgom
Service
Brand Identity
Graphic Design
Tour Merchandise
1. Discovery
The Dualers, UK top 40 band, who have topped the charts with their recent reggae album releases, were looking for graphic design and branding solutions for upcoming tour graphics and merchandise.
2. Creative Concept
Embarking on new album releases and an extensive UK tour, concepts were created in line with the bands vision and creative input.
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A variety of tour merchandise, posters, leaflets and album covers were created ready for the development phase.
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3. Design & Develop
One of our most extensive design phases in history was put into action.
With tight deadlines for almost every design our team created designs and held sign off meetings with our clients team to ensure everything was ready for the final phase 'launch and delivery'.
Merchandise products created, album artwork designed in line with the brand identity and vision of the album. Taking into account the musical style and track listings.
An incredible process, that we are proud to have been a part of.
4. Launch & Deliver
An entire range of merchandise products were created, which went on to sell out during the tour.
To date, their album release was the bands highest grossing album and tour in their history.
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Ticket sales up on previous tours, higher merchandise sales and website visitors were all part of the extensive projects completed by Bower Creative.
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A creative masterpiece by the entire team involved.